Elevate
In hardship for brothers
In this family, loyalty runs deep.
That’s why the roots at Elevate are so strong. Over a lifetime of supporting each other, two brothers have built a business that now supports so many in their family.
And it all started with one plant.
A brother turned mentor
The seeds that sow the story behind Elevate Cannabis Co. began in hardship. Before Richard Bardsley and Kevin Krivitsky’s cannabusiness began, the two brothers were left to forge their own paths, without much more than each other.
Family that grows together
What keeps their budding business scaling into new realms – which now include retail, cultivation, manufacturing, distribution, packaging, and local delivery to LA and the Valley – isn’t angel investors or initial public offerings. It’s a commitment to the people and the growing family themselves.
"My brother really raised me since I was a child . . . My father was incarcerated my whole life. So my brother really assumed the role of being my father figure and being my mentor. You know, honestly speaking, he's my hero. Because he was able to take me from a little boy and grow me into a man and put me in this industry that I've been in for 16 years."
Richard Bardsley
General Manager of Cultivation, Elevate Cannabis Co.
grow rooms
lights
locations
"When you're able to deal with someone that's your best friend and like a father to you, it makes it all that much more special."
Richard Bardsley
General Manager of Cultivation, Elevate Cannabis Co.
From legacy to licensed
As any experienced cultivator knows, transitioning from the underground market into newly-legal territories doesn’t come without challenges. Going from raids to above-board operations (including all of the new taxes) is all just a day’s work.
With expansion plans and a third dispo in Oxnard on the way, the fruits of their labor are growing each day.
"Coming from the legacy market into the licensed side had its obstacles, but it's also been rewarding because we've been able to build this brand and kind of established ourselves as pioneers that were able to transition from legacy into licensed. It's been rewarding."
Richard Bardsley
General Manager of Cultivation, Elevate Cannabis Co.
The turning point for their tech
g/sqft before AROYA
g/sqft after AROYA
It’s going to be beautiful
Looking back, it’s inspiring to see how much the family has created for themselves, even though they started with virtually nothing save for their determination. But the years of hard work and loyalty are paying off and the future looks bright for Elevate. The proof is in the profit (and their happy customers in California).
"It's a joy to be able to come to work every single day and do what you love, but also create something that helps people."
Richard Bardsley
General Manager of Cultivation, Elevate Cannabis Co.
